June marks the annual release of the Brewer’s Association production numbers, which monitors the pulse of the craft beer industry. In a nutshell, the industry continues to grow but at a slower rate compared to previous years.
According to the BA’s 2015 report, breweries running OBeer increased production by an average of 68% – 5.2 times the industry of 17.8%.
How did OBeer customers fare with the newest numbers?
In 2016, U.S. craft breweries increased production by only 6%, indicating that growth has slowed compared to prior years. Breweries running OBeer however increased production by 41% – or 6.8 times faster than the industry as a whole.
Take a look at the infographic for the complete breakdown of how breweries running OBeer outpaced the industry:
Do breweries really grow because of OBeer? Or are they already successful and need the best brewery management software to maintain the momentum? You can draw your own conclusions, but here are 4 ways OBeer customers surpass industry growth rates and stay ahead of the curve:
4 Ways To Stay Ahead:
1. Improve business processes, not just the beer
Apply the same commitment to quality to the business side as you do to your beer. Everyone makes great beer these days but not everyone runs a great business. Before you buy anything, ask yourself: “Is this improving my business?”
2. Build on the right foundation
You’re never too small or too far along in your business life cycle to implement business practices, including brewery management software. 44% of OnDemand customers produce less than 5,000 BBLs/year. More OBeer facts for small breweries.
3. Make real-time, informed decisions
Streamlining brewery processes requires faster, more accurate decision making. That’s why we created tools like the future inventory status report, which looks at starting balances, supply, demands and end of day balances or even weeks into the future so you can make better promises.
4. Maintain sustainable growth
Accurately allocate your beer to customers, create planning horizons, analyze projections and maximize beer profits. So many breweries make the mistake of over expansion without the proper financial projections. Following the steps above allows you to focus on maintaining a sustainable growth rate.
Mind the gap
Whatever conclusions you may draw from these new numbers, there’s no denying the fact that the growth gap between regular breweries and breweries running OBeer continues to widen year over year.
Want more detailed examples of how OBeer customers grow and remain relevant in an increasingly competitive market? Check out our related post: Why OBeer Customers Grow Faster